These are the people you need to be aware of when getting your product into the hands of the consumer. What traits make an influencer? While I am sure there are many traits, I’ll just list the main traits I have noticed.
| Influencer: #Influencer: Individuals having the greatest "influence", power and impact, in some way when it comes to the purchasing decisions of others. #marketing |
- Positivity – Who doesn’t want to feel good about themselves? People love being around others that will make them happy. A sense of realism is fine once in a while, but if every conversation you have is negative or selfish-sounding, it tends to turn people off.
- Followers – Of course the most obvious trait of an influencer is having followers. They have those who look up to them and may even mimic their interest out of pure admiration or follow them as I had said before because of the knowledge they have about certain subjects.
Do you think these are accurate traits for an influencer? If not, what would you add or leave out? Let me know by leaving a comment!